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Best Online Digital Marketing Courses (Free and Paid).We have evaluated and ranked dozens of digital marketing courses to determine the best course for 2022. Choose one and learn about digital marketing.
Taking an online digital marketing course is one of the greatest ways to teach yourself digital marketing. A quality course will assist you in rapidly acquiring the skills necessary to become a great digital marketer, thereby advancing your career.
The best online digital marketing courses are listed in this article. The list contains both free and paid digital marketing courses offered by respected firms.
Why are these the best online digital marketing courses?
If you conduct a Google search for ‘Digital Marketing Courses,’ you can find countless courses that cover various digital marketing fields. There are courses that focus solely on SEO or social media marketing, for instance, but they do not provide a comprehensive overview of all digital marketing channels.
This guide is intended to highlight comprehensive digital marketing courses that cover a broad spectrum of digital marketing topics and not just one sector. The list contains several types and levels of courses for beginner, intermediate, and advanced users.
The majority of them are free, and you can begin using them immediately to advance your digital marketing profession.
The following are the digital marketing courses for free that you can take online and also are the digital marketing courses with certificates.
Best Online Digital Marketing Courses
- Google Digital Marketing Courses Free with Certification
- Online Digital Marketing Course by Google Digital Garage
1. Google Digital Marketing Courses Free with Certification.
Google has an online course platform (Digital Garage) offering free courses on a number of subjects related to career or business development.
One topic that is covered in detail is Digital Marketing training. In particular, Google offers the following online marketing training courses:
Fundamentals of Digital Marketing include a digital marketing certification.
- How to start an online business
- How to make sure customers find you online
- How to promote a business with online advertising (Google Ads)
- How to expand a business to other countries
- Mobile Marketing
- Promote a business with content marketing
- Social Media Advertising
- YouTube Course (Includes certification)
All courses include both video and text materials and some can be completed in 3 hours while others can take up to 40 hours.
The digital marketing fundamentals certification is accredited by Interactive Advertising Bureau Europe and The Open University.
If you are new to digital marketing and want to get a good idea of what digital marketing is and how the different components work together, then this is a good course to follow.
The certification is also globally recognized which is a great way to boost your career.
2. Semrush Academy Free Online Course with Certification.
In the digital marketing world, Semrush is the business behind one of the most successful tools. They’ve set up an academy with a number of free digital marketing courses to better serve their users and audience.
Their courses cover all digital marketing disciplines including:
- Search engine Optimisation – SEO
- Content Marketing
- PPC
- Affiliate Marketing
- Social Media Marketing
However, many of the courses are offered in English, as well as Spanish.
In addition to receiving certification after completing the course, registration is free.
All courses are taught by well-known digital marketing experts and feature both video and text.
Courses range from the fundamentals of SEO to more advanced topics like PPC and social media marketing. Some courses are exclusive to Semrush, teaching how to use Semrush tools.
The nice thing about these courses is that they are taught by industry experts and besides explaining the different concepts, they also teach you how these can be applied in practice.
In addition, you’ll get to learn how to use Semrush correctly and this can increase your chances of running successful digital marketing campaigns.
3. HubSpot Online Digital Marketing Courses (Free with Certification)
Another option to learn digital marketing online and get certified by a renowned company is Hubspot Digital Academy.
Hubspot is one of the leading companies in the digital marketing industry with a range of tools including CRM, SEO tools, content marketing, and sales.
Hubspot’s Online Digital Marketing Courses cover the following topics:
- Inbound Marketing
- Content Marketing
- Email Marketing
- Social Media Marketing
- Contextual Marketing
Registration is Free and you get a recognized certification upon completion of the course.
Besides the above courses, they also offer a number of courses (without a certification) that cover Search engine optimization, blogging, Facebook ads, and other online marketing channels.
Even if you don’t plan to use HubSpot’s tools in your marketing campaigns, they did a very good job with their online courses. You can allocate some time and go through the ones that interest you.
All courses are taught by experts like Sujan Patel and Matthew Barby, who are recognized digital marketing professionals with years of experience in the industry. The learning environment is easy to use and the courses are free.
I suggest you also go through this course, which explains how HubSpot is using blogging to get thousands of visitors per day from Google organic search
4. Copyblogger Online Marketing Course free
Copyblogger is one of the most popular Internet marketing blogs, particularly when it comes to content writing.
Brian Clark is the founder of the most successful WordPress framework, Genesis, and the author of copyblogger.
Even though copyblogger, studiopress, and Genesis are now a part of WPEngine, Brian’s free Internet marketing course is still an excellent resource for learning how to generate excellent content.
This course is given for free by email and downloadable ebooks. You only need to register with your email address.
Why register for this course?
It is crucial for the success of any digital marketing campaign to provide great content. Whether you’re writing ad copy, articles, or landing page text, this course will teach you how to generate interesting content.
It is appropriate for both beginner and advanced users.
OptinMonster Digital Marketing Training
5. Optinmonster Digital Marketing Training Course Free
An excellent tool for enhancing website conversions is Optinmonster. They established a series of free courses on email marketing and conversion improvement for their subscribers’ benefit.
What’s the point of taking this class?
When it comes to digital marketing, it’s worth checking out the optinmonster digital academy even though it doesn’t cover all of the many topics.
To register, you don’t need a credit card and the courses are simple enough for rookies and advanced users.
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